Category: Business Matters
Fatwa#: 38482
Asked Country: Pakistan

Answered Date: Sep 02,2017

Title: Is it allowed for a retail shop owner to give a shelf on rent to a company which uses female pictures for marketing its products and paste those pics on retail shelves for display?

Question

Is it allowed for a retail shop owner to give a shelf on rent to a company which uses female pictures for marketing its products and paste those pics on retail shelves for display?

Answer

In the Name of Allah, the Most Gracious, the Most Merciful.

As-salāmu ‘alaykum wa-rahmatullāhi wa-barakātuh.

It is not permissible for a retail shop owner to lease a shelf of his shop to a company who will use female pictures to market its products.[i]

And Allah Ta‘āla Knows Best

Mehrazur Rahman

Student Darul Iftaa 

Brooklyn, NY, USA

Checked and Approved by,
Mufti Ebrahim Desai.



[i]  'وَتَعَاوَنُوا عَلَى الْبِرِّ وَالتَّقْوَى وَلَا تَعَاوَنُوا عَلَى الْإِثْمِ وَالْعُدْوَانِ' [المائدة: ٢]

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